Nearpod
Nearpod is a tool for creating and delivering interactive presentations, formative or summative assessments, and content related to SEL, digital citizenship, vocabulary, social justice, and more.
My Role
As a Content Designer for Nearpod, I played a crucial role in developing visually appealing educational products for K-12 students. I collaborated with the product team to enhance the user interface and elevate the overall user experience. I designed content marketing campaigns to increase product visibility and drive revenue. I also established efficient design production processes for large-scale content projects, resulting in a streamlined workflow. Additionally, I helped define a new visual identity for the company's storefront and content offerings, strengthening the brand and attracting new customers.
Lesson Design
In this area, I collaborated to scale designs to meet our yearly production goals. I would create the master templates and send them off to our contractors to scale. This process involved a lot of QA and design feedback to optimize our products.
Accessibility
The concerns with accessibility were something I led on the Content team. I collaborated with accessibility teams to begin revamping our storefront to meet AA compliance. Team members would consult with me if they needed support with these needs.
*illustrations done by Al Bako from Flocabulary
Storefront Assets
Our storefront dealt with collaborating with brand partners and our own products. During my time at Nearpod, I learned how to use licensed images and fair use photography.
UI Folders
These were opportunities to collaborate with the Product team to deliver the best user experiences. These folders were constantly evolving to adapt to curriculum and editorial needs. I developed systems in order to scale for these situations.
Marketing Assets
My role at the start was in Content Marketing, and throughout my time, I collaborated with countless Marketing team members, ranging from B2B and B2C campaigns to Social Media campaigns.
Social Media
Working with social media is one of my favorite parts of the design process. It allows me to measure engagement that the graphics and content provide.
